• The ability to bring actions for trademark infringement in federal courts, as well as state courts;

• Eligibility for up to treble damages in a successful trademark infringement action;
  

• A presumption that the registered mark is valid;
  

• The ability to prevent the importation of goods bearing infringing marks, by recording the registration with United States Customs.

Without trademarks, the general public wouldn't be able to differentiate products or... content of high quality from those of lesser quality. Otherwise, the consumer would not have a way of establishing any continuity or assurance that a product or service will be what is represented by a name.

Our mark espd® represents high-quality information in "the field of historical preservation, paleontology and technology via the internet, in class 42 (U.S.CLS 100 and 101)" and is a unique source identifier for Esp Designs high quality services. It is a distinctive mark of the services we offer Although we have several Domain names such as espdesigns.com and espd.com they are not descriptive of our mark eSpd® but rather a independent service provided by Esp Designs.

Our Mark ESPD® denotes any stylized, plain, or ordered form of the letters ESPD. It is not an acronym and can not be used as such since it is still an organized form of the letters ESPD. Additionally when ESPD® was initially researched. There were no acronyms or organizations registered with USPTO using ESPD®.  

Any reference to our marks must be set apart from other words or nouns they modify. The common way to do this is to highlight the name of our services or product by underlining, italics, or bold type and designate the trademarks with the appropriate symbols - ®, TM or SM.

• You may not market any business, product or service under a name that is confusingly similar to our marks.

• Do not use any of our marks in the possessive or plural form.

• Trademarks serve to identify the source of a product or service. If our marks are combined with the marks or product names of others, consumers may be confused as to which company is the source of a product.